New Study Shows Internet Use Lower Among Hispanics
At the same time, Hispanic respondents were just as likely as Caucasians to access mobile broadband, while African Americans were more likely than either group to do so.
REPLACE_THIS_TEXT_WITH_OPENING_IMAGE_TAG id="BLOGGER_PHOTO_ID_5577749680811933506" style="text-align: center;margin: 0px auto 10px;width: 233px;height: 400px;cursor: hand" src="/sites/default/files/blog/new-study-shows-internet-use-lower/Mobile+adoption+by+race+or+ethnicity.jpg" alt="" border="0" />This suggests that the rate of mobile broadband adoption is growing faster than “fixed” broadband among certain demographics, which raises several questions. For example, what are the main factors that lead some people to rely on mobile broadband as their only access to the Internet? Are mobile broadband users getting as much value from the Internet as those who go online from a computer? Will the growing demand for mobile broadband service complement or compete with fixed broadband? Will some people soon have “smart phones” but still be left on the wrong side of a new “Application Divide" because they cannot use their phone to fill out a job application or run a home business? How does growing dependence on mobile broadband affect the types of applications that businesses should make accessible to mobile users? Connected Nation intends to explore all of these issues through its residential and business research in the upcoming year.
By Chris McGovern, Manager, Research Development, Connected Nation